http://youtu.be/hh41zWScwFQ
The world’s largest e-retailer, Amazon.com has the habit of coming up with a new product once in a while. This time, they have unveiled a video streaming device known as the Amazon Fire TV on Wednesday. It has the ability to pipe videos directly to television. With this launch, Amazon is prominently showcasing its wealth of knowledge when it comes to original programming skills. The streaming box was launched in New York by Peter Larsen, an executive of Amazon.
The Amazon Fire TV will be competing directly with products like Apple TV, Google Chromecast and Roku 3. The company is trying hard to capture a fair share of this market and as a result has priced the product at just $99.
The company claims that the Amazon Fire TV is much better than its direct competitors in terms of performance, speed and search functions. The device is powered by Google’s Android operating system. The tiny device has a quadcore CPU inside. Other additional features of the Amazon Fire TV includes easy accessibility to content from Hulu and Netflix.
It also has a feature that will automatically anticipate the program the user is likely to watch and cue it up immediately. You can also use the voice activated search using the microphone.
The potential for success of this kind of a device is huge as the Smart TV market is still growing and there is space for a lot more new products. As more and more people become aware of this segment, the chances of its growth is bound to increase. Amazon also wants to introduce some gaming capabilities into the Fire TV to challenge the supremacy of Playstation and Xbox 360.
The introduction of Fire TV is an interesting move and only time will tell how long it is going to last.